Selten habe ich Zeiten erlebt, die so unruhig waren wie heute. Partnerschaften und verlässliche Strukturen, die über viele Jahrzehnte hinweg trugen, brechen nun plötzlich weg. Machtachsen verschieben sich im Großen wie im Kleinen. Neue Technologien verändern Geschäftsmodelle. Märkte reagieren schnell… Weiterlesen »Wer heute Stabilität sichern will, muss bereit sein, Instabilität auszuhalten.
𝗗𝗲𝗿 𝗩𝗲𝗿𝘁𝗿𝗶𝗲𝗯 𝘃𝗼𝗻 𝗜𝗻𝘃𝗲𝘁𝘁𝗶𝘁𝗶𝗼Today, sales rarely fail because of the product—but rather because of the skill set.The platform economy is changing not only channels and processes, but also, quite specifically, the requirements for sales representatives. Anyone who still relies exclusively on experience, relationship building, discounts, and product depth when selling today will encounter challenges in their day-to-day work…Continue reading»Changing Skill Profiles in Sales
The older members among us still remember the bygone era of sales. Contracts were sealed over dinner. Business relationships were based on years of trusting collaboration, and the CRM was the business card holder. Those days are gone. B2B sales have evolved from the intuitive…Read more»B2B sales have changed significantly
Motivation is a particularly important topic, especially in difficult times. What is motivation? What drives us to get up in the morning and go to work with enthusiasm? The scientific definition of motivation is the state that triggers goal-oriented behavior in a person…Continue reading»Motivation in Difficult Times
Time and again, I hear in public discourse that ecology and the economy are portrayed as irreconcilable opposites. But the exact opposite is true! It has long been proven: 𝗪𝗶𝗿𝘁𝘀𝗰𝗵𝗮𝗳𝘁𝗹𝗶𝗰𝗵𝗲𝗿 𝗘𝗿𝗳𝗼𝗹𝗴 𝘂𝗻𝗱 ö𝗸𝗼𝗹𝗼𝗴𝗶𝘀𝗰𝗵𝗲 𝗩𝗲𝗿𝗮𝗻𝘁𝘄𝗼𝗿𝘁𝘂𝗻𝗴 Hand in hand, we support one another. Sustainable…Read more“𝗪𝗲𝘁𝘁𝗯𝗲𝘄𝗲𝗿𝗯𝘀𝘃𝗼𝗿𝘁𝗲𝗶𝗹𝗲 𝗱𝘂𝗿𝗰𝗵 𝗻𝗮𝗰𝗵𝗵𝗮𝗹𝘁𝗶𝗴𝗲𝘀 𝗪𝗶𝗿𝘁𝘀𝗰𝗵𝗮𝗳𝘁𝗲𝗻
When the general cargo ship 𝗠𝗦 𝗕𝗹𝗲𝗶𝗰𝗵𝗲𝗻 was launched in 1958, it was a very modern ship for its time. When it was to be saved from scrapping in 2006 by the 𝗦𝘁𝗶𝗳𝘁𝘂𝗻𝗴 𝗛𝗮𝗺𝗯𝘂𝗿𝗴-𝗠𝗮𝗿𝗶𝘁𝗶𝗺 from being scrapped and was to be brought to the Hamburg Museum Harbor, a…Continue reading»Lifelong Learning
For a long time, China was viewed merely as a manufacturing base for German industry. At first, China was not seen as a serious competitor. “All they can do is copy and imitate,” was the prevailing view for a long time. Innovation was not expected from the Middle Kingdom. It was before…Continue reading»China, the Underestimated Competitor
With the brand 𝙀𝙎𝙋𝙍𝙄𝙏 filing for bankruptcy once again and the company’s impending liquidation, a very special chapter in the fashion world is coming to a close. In the mid-1980s, I had the pleasure of working for ESPRIT—it was truly a…Read more»ESPRIT …
𝗪𝗶𝘀𝘀𝗲𝗻 means knowing 𝗪𝗔𝗦 to do, 𝗘𝗿𝗳𝗮𝗵𝗿𝘂𝗻𝗴 means knowing 𝗪𝗜𝗘. Just because you’ve read a recipe in a Michelin-starred chef’s cookbook doesn’t mean you’re able to prepare a dish at a Michelin-starred level…Continuereading “The Importance of Experience”
𝙌𝙪𝙚𝙧𝙚𝙞𝙣𝙨𝙩𝙚𝙞𝙜𝙚𝙧 are not highly sought after in German companies. When recruiting, companies are still far too focused on the strict criteria listed on a resume. The ideal candidate is expected to come from the industry and to have already successfully held the desired position at a previous company…Read more»Career changers
… and how can companies successfully achieve digital transformation? I admit that I, too, am constantly tempted to think primarily in terms of technical solutions. Perhaps because I recognize the urgent need for transformation and the accompanying changes in corporate culture…Continue reading»The Importance of Culture in the Transformation Process