𝙒𝙞𝙧 𝙨𝙞𝙣𝙙 𝙚𝙞𝙣 𝙩𝙧𝙖𝙙𝙞𝙩𝙞𝙤𝙣𝙨𝙧𝙚𝙞𝙘“𝙝𝙚𝙨 𝙐𝙣𝙩𝙚𝙧𝙣𝙚𝙝𝙢𝙚𝙣” is a phrase I often read on the websites of small and medium-sized businesses. I always find myself wondering… Is tradition still a value today, or is it more of a risk to the perception of being modern and innovative…Continue reading»Is Tradition a Value Proposition?
The older members among us still remember the bygone era of sales. Contracts were sealed over dinner. Business relationships were based on years of trusting collaboration, and the CRM was the business card holder. Those days are gone. B2B sales have evolved from the intuitive…Read more»B2B sales have changed significantly
I really like this graphic—it’s so simple, so clear, so unambiguous. It illustrates very vividly how priorities in tractor development have shifted—away from purely mechanical performance parameters and toward electronics, software, connectivity, telematics, and sustainability. Digitalization and…Read more»Priorities Are Shifting
Yesterday, at the New Year’s reception hosted by the German-Canadian Society e.V. in Berlin, I had the opportunity to speak with Canadian Ambassador Vera Alexander about one of my current projects. Art and culture are not only expressions of social values, but also a powerful…Read more»New Year’s Reception of the German-Canadian Society
Art is much more than mere decoration. It is a reflection of society, a barometer of moods and values, and always a testament to its time. Anyone who wants to understand what makes a society tick cannot avoid engaging with art and culture. The…Read more»What Drives Us
Time and again, I hear in public discourse that ecology and the economy are portrayed as irreconcilable opposites. But the exact opposite is true! It has long been proven: 𝗪𝗶𝗿𝘁𝘀𝗰𝗵𝗮𝗳𝘁𝗹𝗶𝗰𝗵𝗲𝗿 𝗘𝗿𝗳𝗼𝗹𝗴 𝘂𝗻𝗱 ö𝗸𝗼𝗹𝗼𝗴𝗶𝘀𝗰𝗵𝗲 𝗩𝗲𝗿𝗮𝗻𝘁𝘄𝗼𝗿𝘁𝘂𝗻𝗴 Hand in hand, we support one another. Sustainable…Read more“𝗪𝗲𝘁𝘁𝗯𝗲𝘄𝗲𝗿𝗯𝘀𝘃𝗼𝗿𝘁𝗲𝗶𝗹𝗲 𝗱𝘂𝗿𝗰𝗵 𝗻𝗮𝗰𝗵𝗵𝗮𝗹𝘁𝗶𝗴𝗲𝘀 𝗪𝗶𝗿𝘁𝘀𝗰𝗵𝗮𝗳𝘁𝗲𝗻
For a long time, China was viewed merely as a manufacturing base for German industry. At first, China was not seen as a serious competitor. “All they can do is copy and imitate,” was the prevailing view for a long time. Innovation was not expected from the Middle Kingdom. It was before…Continue reading»China, the Underestimated Competitor
BOMAG Is the Global Market Leader Last Thursday, I spoke on the topic of “𝗱𝗶𝗴𝗶𝘁𝗮𝗹𝗲𝘀 𝗩𝗲𝗿𝗺𝗮𝗿𝗸𝘁𝗲𝗻 𝘃𝗼𝗻 𝗕𝗮𝘂𝗺𝗮𝘀𝗰𝗵𝗶𝗻𝗲𝗻” at BOMAG. It was an exciting workshop with interesting content. As a best-practice example, Daniel Fuge from Grimme presented the conversion of the…Continue reading»Workshop
𝗪𝗶𝗿 𝘀𝗶𝗻𝗱 𝗮𝘂𝗳 𝗲𝗶𝗻𝗲𝗺 𝗴𝘂𝘁𝗲𝗻 𝗪𝗲𝗴… a business associate told me… And he’s right. When I look at the 𝗕𝗮𝘂- 𝘂𝗻𝗱 𝗕𝗮𝘂𝗺𝗮𝘀𝗰𝗵𝗶𝗻𝗲𝗯𝗿𝗮𝗻𝗰𝗵𝗲, then a lot has really happened in recent years when it comes to digitalization. Processes on construction sites are increasingly being managed with…Continue reading»Digitalization
Digitalization has now permeated every aspect of the economy. It is no longer a question of 𝗼𝗯 whether to embark on this path, but rather 𝘄𝗶𝗲 how quickly and consistently one can do so. Companies are currently focusing primarily on digital measures…Read more»Digitalization in Sales